How We Do Pricing

Clear, Honest, Transparent.

We believe pricing shouldn't feel like a mystery. When you work with Image Media Lab, we want you to understand exactly what you're paying for — no hidden fees, no vague invoices, just clear numbers backed by years of experience.

"You deserve more than a generic quote. You deserve to know what goes into the work."

Quick Overview (For the Casually Curious)

  • Every project is custom.

  • Your cost depends on: script complexity, shoot days, deliverables, and post-production needs.

  • We offer flat-fee packages for popular needs.

  • We provide free estimates. Always.

Flat-Fee Packages

For clients who prefer ready-to-go solutions, we offer pre-scoped packages:

  • The Executive Spotlight ($1,999) – A polished personal brand video for solo entrepreneurs, consultants, and executives. Includes one shoot day and full post-production.

  • The Leadership Duo ($2,999) – Perfect for co-founders or partners. Two-person interview-style video plus B-roll and edits tailored for social media and web.

  • The Corporate Narrative ($4,999) – A full-scale brand story video. Includes discovery session, scripting, multiple shoot days, drone footage, and a cinematic final cut.

These packages are designed for speed, clarity, and value — without sacrificing quality.

Full Breakdown (For the Detail-Oriented)

Step 1: Discovery & Scoping

Every project starts with a conversation. We learn:

  • What is the goal of the video or drone service?

  • What does success look like for you?

  • What do we need to do to get you there?

We define these as your Success Drivers. We’re not just making a video—we’re solving your problem .

Step 2: Script & Creative

If we’re scripting, we break down:

  • Story elements

  • Scenes and complexity

  • Required assets (B-roll, voiceover, etc.)

This defines how many crew members, locations, and shoot days we’ll need.

Step 3: Production

Most of our crew works on day rates. Pricing depends on:

  • Number of shoot days

  • Crew roles required (camera, drone pilot, lighting, director, etc.)

  • Equipment needed (cinema camera setups, drones, lighting kits)

For drone projects, we evaluate:

  • Location access & FAA compliance

  • Type of mission (inspection, mapping, cinematic)

  • Special requirements (thermal, 3D modeling, etc.)

Step 4: Post-Production

  • Editing (cutting, pacing, style)

  • Sound design

  • Voiceovers and music licensing

  • Color correction and grading

Every second of final video takes hours in post.

The Math

Simple Formula: (People + Gear) x Days + (Post-production Hours) + (Creative Fee) = Your Total Cost

We’ll lay it out clearly in a proposal you can actually understand.

Why Do Videos Cost So Much?

We hear it often: “Can we get this done for $1,000?”

Sure — if you want a slideshow. But at Image Media Lab, we bring:

  • Cinematic equipment and pro crew

  • Decades of creative problem-solving

  • High-conversion storytelling and clarity

  • FAA-certified drone operators and field-tested workflows

You're not just paying for a video. You're investing in a tool that solves real business problems — with style, skill, and impact.

Final Word

Our job is to make sure you know exactly what to expect — in quality, cost, and outcomes.

We want you to be thrilled with the results. No surprises. Just solid work.

Want a ballpark estimate? Reach out. It’s free.

Let’s build something great together.

📍 Based in Dallas-Fort Worth. Serving clients across Texas and beyond.

Let’s work together